Last week I went on a tirade about the excessive, non-recyclable plastic Olay uses in their Definity and Regenerist product lines. Sounds like lots of you are disturbed by it as well, so I just wanted to share with you Olay's response:
“P&G is committed to ensuring our products, packaging, and operations are safe for consumers and the environment. For products that go out with the trash, our approach is to reduce, reuse, recycle, compost, or incinerate waste (with energy recovered) prior to land filling, wherever it's environmentally and economically appropriate.”
What are you talking about?
It’s not possible for me to reduce, reuse, recycle, compost or incinerate Olay’s packaging. That's the problem.
If I want to read something nonsensical, I’ll pick up a Dr. Seuss book. At least, that would have pictures and rhyme.
They also sent me a link to P&G’s site which talks about how much they care about the environment.
“We're continually researching alternatives for more environmentally improved products and packaging.”
“Part of the science of assessing the ecological risk of any product is determining where a product goes in the environment after use, and how much goes there. Another question we ask is what impact, if any, a P&G ingredient will have on plants, animals and bacteria. All P&G ingredients must pass Environmental Risk Assessment before they are safely cleared for the market.”
Is everyone at P&G high? Did you really think about that when you created the plastic monstrosity that is your Definity and Regenerist packaging? Really?
Olay you're dead to me. Until you change your ways and start caring about the health of your consumers, and our planet, I will never buy another one of your products.
Please feel free to join me in this boycott, because while they won't listen to reason, maybe they'll listen to the sound of a non-ringing cash register.